Award-Winning, Tournament-Style Interactive Attraction Debuts at Suzhou Paradise Forest World
Wavre, Belgium, March 31, 2025. Alterface, the pioneer in interactive attractions, is thrilled to announce the grand opening of Action League™ Popcorn Revenge, the first-ever Action League™ attraction in China. Now open at Suzhou Paradise Forest World, this innovative, tournament-style ride elevates competitive gameplay. By combining interactivity with ultra-dynamic multi-axis rotation, an entirely new experience is delivered to Family Entertainment Centers and Location-Based Entertainment (LBE) venues.
Winning Original Concept
Notably, Action League™ was recognized with the prestigious 2021 IAAPA Brass Ring Award for Best New Product Concept. In this multi-round experience, teams are formed, and exciting challenges are completed. Moreover, the dynamic rotation system ensures constant engagement by shuffling teams between rounds. Each match feels fresh and exhilarating.
Furthermore, this special Popcorn Revenge Compact Edition of Action League™ has been designed specifically for LBE venues. It is an ideal addition to Candy World—the three-story indoor entertainment zone at Suzhou Paradise Forest World. In addition, space efficiency and cost-effectiveness are maximized. With a 200m² footprint, the attraction accommodates 240-360 guests per hour. High-traffic entertainment areas benefit from this compact and immersive design.
Popcorn Revenge® Lands in China
Importantly, this ride brings Popcorn Revenge®, Alterface’s beloved and mischievous IP, to China for the first time. Already a fan favorite across Europe and Japan, this expansion marks a major milestone. As a result, the attraction appeals to visitors of all ages with its humor, action, and friendly competition.
Strategically placed within Candy World, Action League™ Popcorn Revenge attracts attention immediately. Due to its semi-open layout, visitors are naturally drawn in. Additionally, the theming has been specially adapted to blend seamlessly with the vibrant and colourful aesthetic of Candy World, embracing bold pink tones and eye-catching details.
A Collaborative Success
The successful launch of Action League™ Popcorn Revenge is a testament to the strong partnership between Alterface and Jiangsu Boren Culture Technology. Alterface’s interactivity expertise has been combined with Boren’s deep understanding of the Chinese market. As a result, an attraction tailored to local audiences has been created.
“Our partnership with Boren has been instrumental in bringing Action League™ to life in China,” says Stephane Battaille, CEO of Alterface. “Through this collaboration, a world-first attraction has been delivered, and its potential for global replication excites us.”
Meanwhile, Mr. Gu, CEO of Boren, adds: “This collaboration has demonstrated the true power of teamwork. We are confident this project will provide endless fun for visitors at Candy World, and its expansion to more locations is eagerly anticipated.”